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Privacy Notice

PRIVACY NOTICE

At Sophia Wyatt Permanent Makeup, we understand that we have a responsibility to protect and respect your privacy and look after your personal data. This Privacy Notice shall become effective as of 25 May 2018.

This Privacy Notice, inclusive of our General Terms of Service, explains what personal data we collect, how we use your personal data, reasons we may need to disclose your personal data to others and how we store your personal data securely.

For clarity, Sophia Wyatt Permanent Makeup may be both data controller and data processor for your personal data under certain circumstances. We must advise that this policy is subject to change, so please check our website on a regular basis for any further changes.

Data Protection law will change on 25 May 2018. This Privacy Notice sets out your rights under the new laws.


WHO ARE WE?

Sophia Wyatt Permanent Makeup is primarily a Permanent Makeup Artist, offering cosmetic tattoo treatments and beauty treatments from a treatment room based at Send Therapy Rooms, 175 Send Rd, Send, Woking GU23 7ET telephone number 01483 225685. We use an online booking system from our website and retail relevant cosmetics from our website.

HOW THE LAW PROTECTS YOU

Data protection laws state that we are only able to process personal data if we have valid reasons to do so. The reasons we process your personal data include, but not limited to, your consent, performance of a contract, billing and to contact you. We also have to store information about your medical history and full treatment records which include photos, these are stored in paper format and stored in a secure filing system on premises. For insurance purposes these are stored for 7 years from the last treatment date, after 7 years records are destroyed. You have a right at any point to have copies of these records.


HOW DO WE COLLECT PERSONAL DATA FROM YOU?

We receive information about you when you use our website, complete forms on our website, if you contact us by phone, email, or otherwise in respect of any of our products and services or during the purchasing of any such product. Additionally we also collect information from you when you sign up, enter a competition, promotion or survey or when you inform us of any other matter.
If you provide us with personal data about a third party (for example when nominating a recipient name & address), you warrant that you have obtained the express consent from the third party for the disclosure and use of their personal data.
Your personal data may be automatically collected when you use our services, including but not limited to, your IP address, device-specific information, server logs, device event information, location information and unique application numbers.

WHAT TYPE OF DATA DO WE COLLECT FROM YOU?

The personal data that we may collect from you includes your name, address, email address, phone numbers, payment information and IP addresses. We may also keep details of your visits to our site including, but not limited to traffic data, location data, weblogs and other communication data. We also retain records of your queries and correspondence, in the event you contact us. If your book treatments your we collect contact details, medical history and lifestyle information such as hobbies and employment role.

HOW DO WE USE YOUR DATA?

We use information about you in the following ways:

  • To send appointment confirmations and reminders
  • To check suitability for treatments
  • To record progress of treatments such as healing time and pigment colour change.
  • To record life span of treatments;
  • To process orders that you have submitted to us;
  • To provide you with products and services;
  • To comply with our contractual obligations we have with you;
  • To help us identify you and any accounts you hold with us;
  • To enable us to review, develop and improve the website and services;
  • To provide customer care, including responding to your requests if you contact us with a query;
  • To administer accounts, process payments and keep track of billing and payments;
  • To detect fraud and to make sure what you have told us is correct;
  • To carry out marketing and statistical analysis;
  • To review job applications;
  • To notify you about changes to our website and services;
  • To provide you with information about products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes; and
  • To inform you of service and price changes.

 

RETENTION PERIODS


We will keep your personal data for the duration of the period you are a customer of Sophia Wyatt Permanent Makeup Medical and treatment records must be kept for 7 years after your last treatment. We shall retain your data only for as long as necessary in accordance with applicable laws.
On the closure of your account, we may keep your data for up to 7 years after you have cancelled your services with us. We may not be able to delete your data before this time due to our legal and/or accountancy obligations. We may also keep it for research or statistical purposes. We assure you that your personal data shall only be used for these purposes stated herein.


WHO HAS ACCESS TO YOUR PERSONAL DATA?


Here is a list of all the ways that we may use your personal data and how we share the information with third parties. For clarity, we have grouped them into the specific products and services that we offer:

Treatment booking
We use Timely to  record your contact details when booking, we also record your age, medical background and lifestyle such as hobbies or jobs, to ascertain your suitability for certain cosmetic tattooing treatments. We also record your past treatments and notes from the treatment.

Online orders
We process your data for administration, billing, and the provision of services. Your data (Registrant) may be sent to the domain registrar outside of the EEA. Your data is shared with third party provider – Royal Mail, our postal service for sending your order. It is also shared with our payment partner, PayPal based in the United States.

Newsletter and Mailchimp

We use Mailchimp as our marketing platform. By subscribing, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

Third Parties
For the avoidance of doubt, we do not and never shall sell your personal data to third parties for marketing or advertising purposes.
We work closely with a number of third parties (including business parties, service providers and fraud protection services) and we may receive information from them about you. These third parties may collect information about you including, but not limited to, your IP address, device-specific information, server logs, device event information, location information, and unique application numbers. We use their features within our website, however, in some instances, they may be acting as data controller and they will have their own privacy policies, which we advise you to read.
We may pass your personal data to third parties for the provision of services on our behalf (for example processing your payment). However, we will only ever share information about you that is necessary to provide the service and we have specific contracts in place, which ensure your personal data is secure and will not be used for any marketing purposes.
We may share your information if we are acquired by a third party and therefore your data will be deemed an asset of the business. In these circumstances, we may disclose your personal data to the prospective buyer of our business, subject to both parties entering into appropriate confidentiality undertakings. Similarly, we may share your personal data if we are under a duty to disclose data in order to comply with any legal obligation or to protect the rights, property, or safety of Bluebasil, our customers, or others. This includes but is not limited to exchanging information with other companies and organisations for the purposes of fraud protection, credit risk reduction and dispute policies. However, we will take steps with the aim of ensuring that your privacy rights continue to be protected.


YOUR RIGHTS

In preventing the use or processing of your personal data, it may delay or prevent us from fulfilling our contractual obligations to you. It may also mean that we shall be unable to provide our services.

You have the right to object to our use of your personal data, or ask us to delete, remove or stop using it if there is no need for us to keep it. This is known as your right to be forgotten. There are legal and accountancy reasons why we will need to keep your data, but please do inform us if you think we are retaining or using your personal data incorrectly.
Our Privacy Notice shall be made clear to you at the point of collection of your personal data.
You can view, edit or delete your personal data. You can also make choices about Sophia Wyatt Permanent Makeup collection of your data and how we use it.
You have the right to ask us not to process your personal data for marketing purposes. If you choose not to receive marketing communications from us about our products and services, you will have the choice not to choose these by ticking the relevant boxes situated on the pages either at sign up or during the shopping process.
We will not contact you for marketing purposes unless you have given us your prior consent. You can change your marketing preferences at any time by contacting us or unsubscribing on any communication we send.

ACCESSING AND UPDATING YOUR DATA

You must maintain the accuracy of your information and ensure all your details, including but not limited to, name, address, title, phone number, e-mail address and payment details are kept up to date at all times. You must do this by updating your personal details when using our website to purchase our products or services.
You have the right to access the information we hold about you. Please email your requests to admin@sophiawyatt.co.uk so that we can obtain this information for you.


USE OF COOKIES

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.


LINKS TO OTHER SITES

Sophia Wyatt Permanent Makeup may provide links to third party sites. Since we do not control those websites, we encourage you to review the privacy policies of these third party sites. Any information that is supplied on these sites will not be within our control and we cannot be responsible for the privacy policies and practices of these.


WHERE WE STORE YOUR PERSONAL DATA

We follow accepted ISO standards to store and protect the personal data we collect, including the use of encryption if appropriate.
All information you provide to us is stored on our secured servers within the EEA. From time to time, your information may be transferred to and stored in a country outside the EEA in relation to provision of the services. The laws in these countries may not provide you with the same protection as in the EEA; however, any third party referred to above outside of the EEA has agreed to abide by European levels of data protection in respect of the transfer, processing and storage of any personal data. By providing your data to us, you agree to this transfer and storage. However, we will ensure that reasonable steps are taken to protect your data in accordance with this privacy notice.
As the transmission of information via the internet is not completely secure, we cannot guarantee the security of your data transmitted to our site and any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
Any sensitive data (payment details for example) are encrypted and protected.
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our website, you are responsible for keeping the password confidential. We ask you not to share a password with anyone.


LIABILITY

We agree to take reasonable measures to protect your data in accordance with applicable laws and in accordance with our general terms & conditions. 


DATA BREACHES

In the event of a data breach, we shall ensure that our obligations under applicable data protection laws are complied with where necessary.


CONTACT US

Please e-mail any questions or comments you have about privacy to us at admin@sophiawyatt.co.uk


YOUR RIGHT TO MAKE A COMPLAINT

You have the right to make a complaint about how we process your personal data to the Information Commissioner: https://ico.org.uk

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Tel: 0303 123 1113

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